Eyeglasses can be customised in a number of ways. The first and most obvious is to hand craft a frame to fit facial characteristics. This is done by taking the measurements of a client and making the frame according to those measurements. Brands such as Atelier Eyewear (ATELIER eyewear,Made To Measure) take measurements using a clients webcam. The client can also customise the color of the frame and type of lenses.